dwinQ Social Media Operating System
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2 selected videos
NASCAR Rookie uses RFID & Facebook to dominate event marketing
Ryan Reed Racing deployed dwinQ's social media operating system at the Charlotte Motor Speedway to connect fans to their Facebook page through an RFID enabled VIP card. Folks connected the RFID card to their Facebook account or email and received one of a kind keepsake photos from the event. The system captured more leads than ever before and increased the return on marketing investment more than eight times the normal activation. Equally important the fans had a great time using the system and...
Related topics : rfid time card system
Facebook LA Party RFID Activation II
The social media experience at the Los Angeles Facebook launch party Deck the Walls, featured activation from dwinQ (www.dwinQ.com) using RFID to amplify the event and integrate real time activities with social graph and social network.
Related topics : active rfid uses
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